Yotpo Integrations [2024]

Yotpo Integrations: Improving Your Customer Experience

In today’s era where customer-generated content is king, businesses are seeking excellent solutions to optimize operations, boost store credibility, and drive growth. Meanwhile, timeliness and transparency are also critical to improving customer experience. Yotpo integrations solution of reviews & UGC, SMS & Email marketing enable forward-thinking brands to conquer challenges in customer review and email marketing.

Reviews & UGC: It is easy for brands to collect, display, and amplify customer reviews, photos, and videos to build trust and increase conversions. By leveraging real customer feedback, brands can present their products and services more authentically.

SMS & Email Marketing: Yotpo offers powerful SMS and email marketing tools that enable brands to effectively communicate with customers through personalized messages. Whether sending promotional information, order updates, or customer care, Yotpo helps brands reach customers through multiple channels to increase engagement and conversion rates.

Yotpo integrates with many e-commerce platforms, seamlessly embedding existing solutions into customers’ business processes. On Shopify, Yotpo integrations with ParcelPanel, which excels in order tracking, help to reduce customer“WIMO” queries, improving customer satisfaction.

How does Yotpo work with ParcelPanel?

Yotpo Integrations with ParcelPanel: Overview

ParcelPanel is an order-tracking app developed by Channelwill specifically for Shopify. It provides a powerful API interface to provide users with a convenient, efficient, and flexible tracking service integration solution. With a user-friendly interface, it is easy to use.

ParcelPanel is integrated with 1,256 express companies worldwide, including UPS, DHL, FedEx, USPS, etc. Your customers can check the latest status of the package in real time and receive logistics information through automatic shipping notifications. It can also automatically remind your team when the package is abnormal, solve the problem before the customer complains, and improve customer satisfaction.

Integrating with ParcelPanel, Yotpo can utilize ParcelPanel’s tracking data to create customized communications based on different order tracking events. Add personalized and customized elements to your transaction order tracking information. Make sure your order notifications are in line with your brand image and are customized throughout the user visit process.

Yotpo Integrations with ParcelPanel: Benefits

By integrating Yotpo with ParcelPanel, your business can forward SMS and emails, and collect review requests from your Yotpo account, automatically alert customers to their order status, and collect timely customer feedback to improve customer satisfaction.

Improve customer satisfaction: Through the integration, customers can view other users’ reviews and feedback on Yotpo, and track their order status on ParcelPanel, for a seamless shopping experience.

Enhance brand trust: Transparent order tracking and positive customer feedback display help build customer trust in the brand.

Simplify operational processes: After integration, order information and customer feedback can be automatically synchronized between the two platforms, reducing the workload of manual input and data management.

Data-driven decision-making: Integrated data can provide you with in-depth insights to help you better understand customer needs and optimize inventory management and marketing strategies.

There are two features of Yotpo that can integrate with ParcelPanel: Yotpo SMS & Email, and Yotpo Reviews& UGC.

To integrate Yotpo with ParcelPanel, there are some prerequisites: 

Who can access this?
User types	Admins can access this feature.
Plan availability	X Free	X Essential	✔ Professional	✔ Enterprise
*You must have a Yotpo Premium account. The features included in each ParcelPanel Plan are at all times governed by the subscription description on our website. Always refer to our Pricing page for the most up-to-date subscription package definitions.

Yotpo Integrations: Integrate Yotpo SMS & Email with ParcelPanel

Trigger SMS & Email Notifications for Order Updates

Keep customers in the know, and establish credibility and trust, by sending users shipping and delivery updates on their order in real-time.

Once a customer places an order, you can send consumers customized order delivery updates, such as: “We promise that once your order enters the delivery stage, you will receive instant notification from us. Whether the package has arrived in your area, is being delivered, or even has been safely delivered to your hands, we will ensure that you get the news as soon as possible.” so that customers can feel at ease. 

Another example is the order shipping notification:

“Your order number [order number] has been sent from our warehouse on [shipping date]. We have delivered it to you by [express company name], and the express delivery number is [express delivery number]. You can track the shipment of the package through [express company official website] or on our order inquiry page.”

Steps of Integrating Yotpo SMS & Email with ParcelPanel

Easily integrate Yotpo SMS & Email and ParcelPanel to create an efficient and transparent e-commerce backend. Here are the detailed steps to achieve this goal:

Step 1: Set up Integration

You need to go to the ParcelPanel Admin, then click “Integration”, you’ll see the dashboard and find “Yotpo SMS & Email”, and click “Connect” button.

Step 2: Authorize Integration

Just log in to your Yotpo account and complete the authorization, follow the pictures below.

Step 3:  Create Flow From Scratch

Now, you should go to Yotpo SMS & Email admin, and find the “Flows” to “Create Flow from scratch”. 

In the interface, you can choose a suitable ParcelPanel trigger according to your marketing needs. ParcelPanel Events are coming with shipment status updates for each shipment, which are powerful segmentation triggers for Yotpo Flow. 

We support six order status : Info received, In transit, Out for delivery, Delivered, Exception, Failed attempt, and Expired:

• Info received: The carrier received a shipping request and is about to pick up the shipment.
• In transit: The shipment is on the way.
• Out for delivery: The shipment has arrived at the local point and is about to be delivered.
• Delivered: The shipment has been delivered.
• Exception: The shipment might have been sent back to the sender, damaged, or lost.
• Failed attempt: The carrier attempted to deliver the shipment but failed.
• Expired: No tracking details updated for 30 days for express service or 60 days for postal service.

Step 4: Configure the Actions by Your Needs 

We have streamlined the automated workflows of sending SMS & Email notifications. Just use the Available Property we provided to insert specific order and shipping information into your messages.

After drafting an SMS message template that includes dynamic properties, the generated message will look like this:

Sample Message Template：

Hi,  {first name}, your order {order Number} has been successfully delivered!

Carrier: {carrier Name}

Tracking Number: {tracking Number}

Last Checkpoint: {last Check Point}

Checkpoint Time: {last Checkpoint Time}

Thank you for your purchase!

Example of the Generated Message:

Hi, Joshua, your order #1234 has been successfully delivered!

Carrier: USPS

Tracking Number: 92055901755477000271990251

Last Checkpoint: Arrived at USPS Regional Facility, SEMINOLE-ORLANDO FL DISTRIBUTION CENTER

Checkpoint Time: 2020-11-16 00:50

Thank you for your purchase!

Available Property

Property name	Template tag	Example
shipment_status	{shipment Status}	Delivered
tracking_link	{tracking Link}	https://yourstorename.com/apps/parcelpanel?nums=92055901755477000271990251
expected_delivery_date	{expected Delivery Date}	June 16, 2024 – June 25, 2024
tracking_number	{tracking Number}	92055901755477000271990251
carrier_name	{carrier Name}	DHL
carrier_contact	{carrier Contact}	1-800-275-8777
last_check_point	{last Check Point}	Arrived at USPS Regional Facility, SEMINOLE-ORLANDO FL DISTRIBUTION CENTER
last_checkpoint_time	{last Checkpoint Time}	2024-6-26 00:50
transit_time	{transit Time}	6
residence_time	{residence Time}	2
order_number	{order Number}	#3456
order_created_at	{order Created At}	2024-5-24 11:36:23
product_name	{product Name}	Test product
fulfillment_created_at	{fulfillment Created At}	2024-6-24 09:58:07
shipping_country	{shipping Country}	Canada
shipping_province	{shipping Province}	Ontario
shipping_city	{shipping City}	Ottawa
shipping_address1	{shipping Address1}	151 O’Connor Street
shipping_address2	{shipping Address2}	Null
shipping_zip	{shipping Zip}	K2P 2L8

By following these steps, you can create an automated workflow that ensures your customers are promptly notified when their packages are delivered, enhancing their overall experience with your brand.

Yotpo Integrations: Integrate Yotpo Product Reviews with ParcelPanel

Trigger review requests for order updates 

The integration allows you to send Yotpo review requests once the shipment status is updated to Delivered in ParcelPanel. Yotpo review app can detect delivered orders through the Shopify API and use this as a trigger to send review requests for customers to write feedback. 

Steps of Integrating Yotpo Product Reviews with ParcelPanel

Step 1: Set up Shipping Tracking Events

Go to the ParcelPanel admin, click “Settings”, then enable the “Send shipping tracking events to Shopify” feature.

Step 2:  Create A Review Request Flow

Go to “Collect Reviews” and click “Review Request Flow”.

Now you can select  “Delivery” as the trigger event for sending review requests from the dropdown menu. 

According to your needs, specify the number of days after delivery to send the review request email. For example, you can set it to 2 days after delivery. Remember to “Save” your changes.

Step 3: Write a Review Request Email Template

You need to write the email content in the Yotpo review app. In the Review Request Flow section, click on “Edit email content” and draft your email template that includes dynamic properties to personalize the message. Below is an example template:

Subject: How was your recent purchase from {Store Name}?

Hi {customer Name},

We hope you are enjoying your recent purchase of {product Name}!

We would love to hear your feedback on your experience. Please take a moment to leave us a review:

Your feedback helps us improve and provide you with the best possible service.

Thank you for your purchase and support!

Best regards,

{Store Name} Team

By following these steps, you can set up an automated workflow to send review requests to customers after their packages are delivered. Leveraging the integration between ParcelPanel and Yotpo will help you gather valuable feedback and improve customer satisfaction.