Author: Abby Zeng

  • Chinese New Year Shutdown 2024: Prepare for Your Business
    Chinese New Year Shutdown 2024: Prepare for Your Business

    An eminent 10-day Chinese holiday, the Chinese New Year is a precious time for people to spend with their family—bonding, setting off fireworks, decorating the house with red, and most…

  • Post-Purchase Email: 7 Ways to Elevate Customer Engagement
    Post-Purchase Email: 7 Ways to Elevate Customer Engagement

    In the competitive world of e-commerce, especially for proprietors who own a Shopify store, post-purchase email has become an instrumental means to raise customer engagement and foster brand loyalty. These…

  • Post-Purchase Behavior: Boosting Customer Retention and Loyalty
    Post-Purchase Behavior: Boosting Customer Retention and Loyalty

    Introduction Post-purchase behavior is becoming a key factor in customer loyalty and retention, especially for Shopify merchants. Analyzing customers’ behavior after purchasing and making adjustments and upgrades to products and…

  • 10 Innovative Giveaway Ideas for Businesses
    10 Innovative Giveaway Ideas for Businesses

    Nowadays, businesses continually search for new methods to bond with their customers because the market is highly competitive. If done right, giving things away can be a good way to…

  • How to Add Reviews to Shopify: Increase Conversion Rates
    How to Add Reviews to Shopify: Increase Conversion Rates

    Customer feedback is a direct testament to why an item was purchased and what users think of that item. We can utilize existing customer feedback to build customer trust and…

  • Last Mile Delivery Tracking: Increasing Customer Satisfaction?
    Last Mile Delivery Tracking: Increasing Customer Satisfaction?

    Real-time tracking is a huge win for trust, with 55% of customers valuing it. But it’s still rare to find this clarity at the last mile. Often, customers feel a…

  • Create & Print Shipping Labels on Shopify [2024]
    Create & Print Shipping Labels on Shopify [2024]

    As an online retailer running a Shopify store, shipping labels are crucial to your daily routine. With each product purchased, you have to print a new shipping label, as each…

  • What Is Post Purchase Evaluation?
    What Is Post Purchase Evaluation?

    Successfully guiding your customers through the sales funnel involves reeling them in with compelling marketing and discount campaigns. It also involves showcasing the perks of shopping in your store and…

  • 8 Best Brand Community Examples [2024]
    8 Best Brand Community Examples [2024]

    Your products may not reflect your brand culture perfectly, but the brand communities do. The culture and spirit of a brand are closely connected to many brand communities. One common…

  • How to Measure Customer Loyalty? [2024]
    How to Measure Customer Loyalty? [2024]

    It is a reality that loyal customers always create much more profits than new customers; just as the data shows, a 5% increase in customer retention can increase profits by…

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