What is a Shopify SEO app?

A Shopify SEO app is a tool that optimizes your e-commerce site so that it performs better in search engines. These tools can add and update meta tags, generate sitemaps, manage links, enhance content, and integrate structured data. While Shopify already offers some SEO features out of the box, you need the best SEO apps to ensure your brand has an edge over competing retailers on search engine result pages (SERPs).

How exactly does a Shopify SEO app improve competitiveness?

• Meets user intent: The app optimizes your content not just for target keywords but also for customer preferences and traits. This makes your store more valuable in the eyes of search engine users.
• Boosts click-through rates: Optimized meta descriptions and titles are key. They make users more likely to click your link over a competitor’s and check out your products.
• Builds trust: A well-optimized store comes off as more credible. Both search engines and shoppers take notice when a store ranks on the first page of SERPs.
• Improves content relevance: The app suggests content tweaks that align with what your audience wants. You become the go-to choice for product information, advice, and purchases.
• Adapts to algorithm changes: Search engines update algorithms frequently. The app adjusts your SEO accordingly to ensure you stay relevant and visible online.

Top 12 Best Shopify SEO Apps

In putting together our list of the top 10 Shopify SEO apps, we used the following criteria to assess each option:

• Ease of use: We picked apps that are easy to navigate and use
  r-friendly.
• Features: Apps that offer a wide range of SEO optimizations caught our eye.
• Pricing: Good value for the cost was a major factor in our choices.
• Tool compatibility: We favored apps that seamlessly integrate with Google Analytics, tracking tools, and other SEO software.
• Customer reviews: We looked at what real users say to gauge how useful each app is.

Here’s our summary of the 12 best Shopify SEO Apps

There are several SEO apps available to Shopify merchants. Your options range from standalone tools that exclusively focus on search engine optimization to all-in-one solutions that also focus on other aspects of your business.

For those looking for a multi-faceted tool, Channelwill is a great choice. It offers a dedicated SEO app for Shopify, plus functionalities like shipment tracking.

1. SEOAnt – AI SEO Optimizer

Customer Rating: 4.8/5 (over 813 reviews)

Key Features

Shopify stores are often short of resources to handle daily SEO tasks. SEOAnt aims to empower them with a feature-rich solution that covers all key aspects of search engine optimization. Once you install it, the app manages everything from keyword research and on-page optimizations to image compression and 404 fixes. Since it automates the majority of the work, you will have more time to handle other important aspects of your business. No wonder SEOAnt is often classified as the best SEO app for Shopify businesses.

SEOAnt also offers:

• Advanced on-page SEO with real-time suggestions
• Bulk URL redirect and structured data
• AMP pages to improve Google PageSpeed Insights
• AI generator for compelling and creative product descriptions

Pros & Cons Table

Pros	Cons
1. Ease to use2. Advanced on-page SEO 3. Improves site speed 4. Integrated AI 5. Knowledgeable support team	1. Limited features on a free plan2. Occasional glitches

Integrated with Other Popular Shopify Apps:

judge.me, Loox, Shopify Flow, TT Ali Reviews

Pricing Plans

SEOAnt offers three price plans:

• Free: Costs $0/month and offers key SEO features plus Chatgpt AI writer with 8 credits
• Pro: Costs $29.99/month and offers all the features of the Free plan, Chatgpt AI writer with 80 credits, and bulk meta tag edits.
• Premium: Costs $59.99/month and offers all the features of the Pro plan, Chatgpt AI writer with 200 credits, AMP pages, and 24/7 support.

The paid plans come with a 7-day free trial, allowing you to test them before making an investment.

2. SEO Image Optimizer Wizard

Customer Rating: 4.9/5 (over 752 reviews)

Key Features

If you want your Shopify store to show up higher in search results, the SEO Image Optimizer Wizard can help. This app makes your images load faster by compressing them, which significantly improves your site’s UX. Additionally, it offers a checklist of SEO, marketing, and technical improvements to help enhance your Shopify store’s preferences.

SEO Image Wizard Optimizer also offers:

• Competitive benchmarking to measure your success against other stores
• Insightful analytics and real-time conversion tools
• Bulk image optimization to improve your site’s SEO and load speed

Pros & Cons Table

Pros	Cons
1. User-friendly interface2. One-click optimization 3. Insightful analytics 4. Competitive benchmarking 5. Free plan	1. Reports of background optimization problems2. Reports of broken images

Integrated with Other Popular Shopify Apps:

image optimization, StoreYa, site speed, SEO

Pricing Plans

SEO Image Optimization Wizard is free for Shopify merchants of all sizes. There are no hidden fees, and the app doesn’t force you to upgrade at any point.

3. Avada SEO & Image Optimizer

Customer Rating: 4.9/5 (over 5,280 reviews)

Key Features

Avada SEO & Image Optimizer focuses on elevating your site’s search rankings. It comes with a meta tag and image optimizer that enhance the user experience. Other features include a sitemap generator that improves navigation and JSON-LD structured data that provides extra context for your content. Further, the app’s built-in monitoring tools help you keep an eye on your SEO performance and make informed decisions for future campaigns.

Avada SEO & Image Optimize also offers:

• Image optimization and lazy loading to improve site speed
• Automated SEO audits for various pages to save time
• Broken link detection and page redirection to improve site structure
• SEO reports to analyze the results of your optimization efforts

Pros & Cons Table

Pros	Cons
1. Simple and intuitive2. Various customization options 3. Automated SEO audit 4. 24/7 support 5. A lifetime free plan	1. Limited features on a free plan2. Lots of advertisements

Integrated with Other Popular Shopify Apps:

Loox, Judge.me, Alireviews, Rivo, Facebook, Google

Pricing Plans

Avada SEO & Image Optimizer offers three plans:

• Free: Costs $0/month and offers 50 image optimizations, a free SEO checklist, and more.
• Pro: Costs $34.95/month and offers unlimited image optimizations, advanced SEO settings, and more.
• Enterprise: Costs $79.95/month and offers all of Pro, advanced speed up, and more.

You also get a 14-day free trial. This lets you test different features of the app to determine whether it will be worth the investment.

4. Tiny: SEO Image optimizer, Speed

Customer Rating: 5 /5 (over 1,566 reviews)

Key Features

TinyIMG is the best free SEO app for Shopify stores looking to improve in the areas of speed and image optimization.  The app compresses images for quicker page load times while maintaining quality. It also provides SEO reports for actionable insights and uses ChatGPT AI to create search-friendly metadata. The ability to control third-party scripts enhances speed, and JSON LD support makes your content more accessible to search engines.

TinyIMG also offers:

• 404/301 redirects and broken link detection to preserve incoming traffic
• Lazy loading to speed up user experience by presenting images when needed
• One-click file & alt text generator and image resizer
• JSON-LD, script control, and sitemap optimizer for an optimized site

Pros & Cons Table

Pros	Cons
1. Quick and easy to use2. AI integration 3. Actionable suggestions 4. Prompt customer service 5. A free plan	1. Minor learning curve2. No bulk image restore

Integrated with Other Popular Shopify Apps:

Image compression, SEO, site speed, speed, image optimization, Chatgpt

Pricing Plans

Tiny: SEO image optimizer has four plans:

• Pay as you go: Free to install and optimize 50 images, extra optimizations are 3¢/image.
• 24 months: $2.49/month for 5,000 free images per 2 years; extra optimizations are 1¢/image.
• Beginners: $9.99/month for 1,000 free images each month and more; extra optimizations are 2¢/image.
• Advanced: $19.99/month for 3,000 free images each month and more; extra optimizations are 1¢/image.

However, the app doesn’t offer a free trial for any of its plans.

5. BOOSTER SEO & IMAGE OPTIMIZER

Customer Rating: 4.9 /5 (over 5,330 reviews)

Key Features

An app built exclusively for Shopify, Booster follows all the latest SEO best practices to enhance your store’s performance in search engines. Installing it brings an instant improvement in technical SEO, but it also enhances speed via bulk image compression. Further, the app lets you set your alt and meta tag preferences and makes optimizations accordingly, freeing you up to focus on business growth.

Booster SEO & Image Optimizer also offers:

• Automated SEO fixes based on customizable rules
• Broken link monitoring and redirection to preserve traffic
• URL keyword optimization and sitemap management for better SEO performance

Pros & Cons Table

Pros	Cons
1. User-friendly tools2. Weekly image sync 3. Technical SEO 4. Fast and helpful support 5. A free plan	1. Some users experienced SEO results2. Can be expensive to use

Integrated with Other Popular Shopify Apps:

ChatGPT, Google Search Console, JudgeMe Reviews, Yotpo Reviews, Loox Reviews, Okendo Reviews.

Pricing Plans

Booster SEO & Image Optimizer offers three subscriptions:

• Free: Costs $0/month and offers alt text optimization, weekly image sync, and more.
• Pro: Costs $39/month and offers everything in the Free plan, automated SEO fixes, and more.
• Premium: Costs $69/month and offers everything in the Pro plan,  image compression, 5 GB of monthly storage, and more.

You also get a 1-day free trial to test features before purchasing a subscription.

6. Tapita SEO & Speed Optimizer

Customer Rating: 5 /5 (over 758 reviews)

Key Features

Tapita SEO & Speed Optimizer is a fresh face in the SEO app world, but it’s quickly gaining traction with a slew of satisfied customers. The app zeroes in on two key e-commerce headaches: SEO and site speed. How? By cutting out superfluous JavaScript, Tapita ensures your web pages load at breakneck speed. Additionally, the app preloads links as soon as a customer hovers over them, making the user experience feel lightning-fast. On the SEO front, it incorporates multiple JSON-LD schema types and automates the creation of meta descriptions and titles.

Tapita SEO & Speed Optimizer also offers:

• Meta title and description templates to save time

• One-click schema to boost search crawl ability
• JavaScript minimization to reduce data load

Pros & Cons Table

Pros	Cons
1. User-friendly interface2. Reduces website load 3. Supports multiple schema types 4. Good support 5. Free to use	1. May interfere with some themes2. Not as robust as other SEO apps

Integrated with Other Popular Shopify Apps:

None

Pricing Plans

Tapita SEO & Image Optimizer is free to install and use on your Shopify site.

7. Smart SEO

Customer Rating: 4.9/5 (over 1,210 reviews)

Key Features

Smart SEO makes getting found online simpler. It takes care of meta tags and gets those images to load faster. Want to provide better image context to search engines? The app lets you do that, too. Plus, it automatically detects and fixes broken links and adds structured data to your pages. This ensures your store is optimized on all fronts for better rankings and user experience.

Smart SEO also offers:

• Microdata removal to clean up your site’s structure and code
• JSON-LD structured data to help Google better understand your store
• Image tokens for automatically generating alt tags

Pros & Cons Table

Pros	Cons
1. Beginner-friendly app2. Bulk editing 3. Auto sitemap submission 4. Highly efficient support 5. A free plan	1. Some reports of unsatisfactory results2. Occasional bugs

Integrated with Other Popular Shopify Apps:

Yotpo Reviews, Judge. me Product Reviews, Rivyo Product Reviews & QA, Loox Product Reviews, Stamped Product Reviews, Fera Pr
oduct Reviews

Pricing Plans

Smart SEO has four pricing plans:

• Free: Costs $0/month and offers 50 image optimizations, 100 broken link fixes, sitemap, and more.
• Pro: Costs $9.99/month and offers 1000 image optimizations, 1000 broken link fixes, JSON-LD, and more.
• Business: Costs $19.99/month and offers 3000 image optimizations, 2500 broken link fixes, and more.
• Premium: Costs $29.99/month and offers 5000 image optimizations, 6000 broken link fixes, and more.

8. SearchPie: SEO Booster & Speed

Customer Rating: 4.9/5 (over 3,383 reviews)

Key Features

SearchPie by Secomapp offers a user-friendly way to tackle search optimization, especially if tech isn’t your strong suit. It identifies problem areas like broken links, ALT tag issues, and meta tag gaps. Beyond diagnostics, the app delivers actionable solutions. Expect features like keyword recommendations, automated SEO analysis, and even a peek at competitor content. Additionally, it streamlines your Google Analytics and Search Console setup while adding Google-rich snippets for your site.

SearchPie also offers:

• Auto-detection and navigation of 404 URLs to boost site credibility
• Smart SEO reports keep you updated on SEO-related opportunities
• AMP and instant pages to improve the mobile experience and site speed

Pros & Cons Table

Pros	Cons
1. Intuitive interface2. Faster mobile page speed 3. Improves website credibility 4. Sitemap submission 5. Attentive customer service	1. No free plan2. Some reports of unsatisfactory results

Integrated with Other Popular Shopify Apps:

Weglot, Pagefly, Judge.me, Facebook, Google, Growave

Pricing Plans

SearchPie has two price plans:

• Premium: Costs $39/month and offers SEO reports, AI descriptions, sitemap updates, and more.
• Enterprise: Costs $79/month and offers Premium plan features, AMP, advanced snippets, and more.

The app also comes with a 7-day free trial. This enables you to test it thoroughly before signing up for a plan

9. SEO King

Customer Rating: 4.7/5 (over 1,043 reviews)

Key Features

SEO King takes the heavy lifting out of organic traffic generation. Manual processes that often perplex users—think managing ALT texts or wrangling JSON-LD file formats—become straightforward. The app not only sorts out your product images but also crafts precise sitemaps and meta titles. Additionally, its AI-backed features offer actionable keyword suggestions that instantly enhance your content’s performance.

SEO King also offers:

• Right-click disable to keep your images from being copied
• Optimized content auto-translation for international SEO
• Extensive documentation to encourage self-service among users

Pros & Cons Table

Pros	Cons
1. User-friendly UI2. Various tools for site optimization 3. Right-click disable feature 4. Responsive customer support 5. Affordable pricing	1. Limited features on a free plan2. May cause issues in theme code

Integrated with Other Popular Shopify Apps:

Google Analytics, Google Webmasters, Google Drive, Google Shopping, Dropbox, Product Reviews

Pricing Plans

SEO King offers four price plans:

• Free: $0/month for free sho scans, 404 detection, right-click disable, and more.
• Small shops: $9.99/month for unlimited image edits, backups & restores, plus more.
• Medium shops: $12.99/month for everything in the small shops plan and auto optimizer
• Large shops: $14.99/month for everything in the medium shops plan and more products

10. Plug In SEO

Customer Rating: 4.9/5 (over 3,383 reviews)

Key Features

Most Shopify SEO apps focus on optimization, but neglect user education and empowerment. Plugin SEO changes that by explaining where your SEO stands and how you can improve it. With detailed insights, you get to learn about actions that can enhance your page views and overall customer satisfaction. Of course, you also get templates, broken link checkers, and other tools to speed up your workflow.

Plug In SEO also offers:

• JSON-LD structured data for improved search engine results
• SEO audits and simple instructions for enhancing performance
• Helpful videos to facilitate SEO improvements without support

Pros & Cons Table

Pros	Cons
1. User-friendly interface2. Actionable SEO advice 3. JASON LD tools 4. Search trends 5. Helpful tutorials	1. No free plan2. May not be feasible for smaller brands

Integrated with Other Popular Shopify Apps:

Langify, Google, Bing, Search Console, Judge.me, Locksmith

Pricing Plans

Plug In SEO offers three price plans:

• Small store: $29.99/month for 200 managed pages, SEO & blog checker, link management, and more.
• Medium store: $39.99/month for everything in a small store, 2,000 managed pages, 2 speed & SEO reports, and more.
• Large store: $79.99/month for everything in a medium store, unlimited reports, and unlimited managed pages.

Conclusion

These are some of the best SEO apps for improving your Shopify store’s visibility. Each app optimizes your store through tweaks like meta optimization or image compression. By leveraging them, you can climb higher in search engines and attract more shoppers to your store.